One and Only
Helping Melburnians fall in love with their city again
Locking into the City of Melbourne’s brand platform Only in the City, One and Only is an ongoing content series featuring a selection of prominent (current and ex) Melburnians and the places they’d choose above all others. Think of it as a you’re-on-death-row-which-restaurant-you-wanna-go-to kinda vibe. With performance well-above benchmark on CTR, CPM, VTR (and all of the other acronyms) the series is set to continue as one of the City of Melbourne’s premium content assets.
Roles: Concept, Copy, Photography.
Marlon Williams, Singer-songwriter
Nat Wolf, 2024 Masterchef winner
Lucy Feagins, Design Files founder
Tom Sarafian, Chef
Dilruk Jayasinha, Comedian
Sofia Levin, Masterchef Judge